Kuwait Enterprise Awards 2017

4 MEA MARKETS / Kuwait Awards 2017 , SAVECO is an all-inclusive-one-stopmega store within the State of Kuwait, and will soon be rolled out throughout the gulf region. We invited Founder Noor Faisal Nasar Al Qatami to talk us through the firmand how it works to achieve excellence in every aspect of its work. Best High-End Hypermarket 2017 - MENA Established in 2013, today Saveco encompasses both online retail services and physical stores based across Kuwait. Noor discusses the company in more detail and outlines how the stores work to ensure customers receive both choice and value for money. “At Saveco, our retail stores offer a vast range of products and services. Under the pioneering leadership of the parent company, along with high calibre Managers and dedicated employees, Saveco immediately flourished, and played a major role in becoming the leading market in organic and specialty products. Our product range includes top quality supermarket goods, home accessories, electronics, home appliances, fashion apparel, accessories and toys. “Thanks to this vast array of products, Saveco is a destination store as it has something for everyone in the family. It has a toy store and play area for kids. The Food Academy for couples, kids, and cooking fanatics, as well as a restaurant, Saveco Food Kitchen, and The French Bakery for the mothers and fathers. These amenities make it an amazing shopping experience for everyone, with everything from juicing shops, perfume stores, florists, to a nut butter service where a customer can come in and make their own fresh nut butters that are available in ten different flavors, and much more.” Staying ahead of the competition is vital in any business, particularly retail, and as such Noor and her team work to remain at the forefront of the latest trends, as she explains. “Most of our marketing is dependent on our social media accounts- Instagram nearly 300 thousand followers, Facebook nearly 30,000 followers and Twitter and YouTube. We use the Mention Service – an easy- to-use media monitoring tool that lets us track social mentions, analyze competitors, find influencers, and generate leads. This also helps us to stay ahead of the competition. “The Kuwaiti community has adopted the healthy living and eating trend, which is our speciality. We are focused on diet, free from and specialty foods and have the largest variety of these specialty foods. It is in our motto to promote healthy living; ‘Saveco, a way of life’. “There has been a demand on online shopping in Kuwait. We have an increase of approximately 70 new customer sign ups to our website per week. Our online shopping experience is a rare commodity in Kuwait as not all our competitors have online shopping. Even though our stores operate 24 hours a day, we believe we should provide the customer with a delivery service that will fulfil their grocery requirements within their busy days, from the convenience of their homes. Saveco Online Service, an ultra-convenient option, is just a phone call or WhatsApp message away. We deliver nearly everything available in our stores within a 4 hour time frame from placing the order or the customer can choose a specific time slot and date for the products to be delivered. Through WhatsApp the customers could send pictures of products to inquire about their availabilities or even place an order.” In retail, where customer service is vital, employees are critical to KU170002 any company’s success, and the same is true for Saveco. Noor outlines how she works to ensure that her employees receive the support they need to ensure excellence for her customers at all times. “Fundamentally, Saveco’s biggest and most important asset is the Employees and management. We invest in our employees as they are all members of the Saveco Family. Every person within the entity is important and provides an additional touch to Saveco, which is why the company in return treats them with the utmost respect. We know that the strength of our business comes from our people and that developing their potential is key to our growth. A range of learning and development programs includes individual coaching, mentoring and structured courses exist at every level across the business to support our vision of growth. “Our suppliers also help in educating our staff about their product ranges. We take our employees mostly from the local market, and therefore what we get is local hypermarket employee standard, which is not