Jul23121 MEA | African Business Awards 2024 39 Jun24490 Most Creative Brand Communications Agency 2024 – Johannesburg Envision Brand is a 100% Black female owned integrated brand communications agency that promises to provide support and expertise in brand management, brand engagement, and brand sustainability. Based in Johannesburg, Envision Brand prides itself on enabling its clients to tell their brand stories through providing value added communication platforms. Below, we speak with the agency’s Founder, Tumi Mthembu to learn more about the brand’s journey to excellence. ince its inception in 2016, Envision Brand has emerged as a leading provider of creative brand solutions designed to boost the reach of its clients. The agency collaborates with clients to execute a tailored branding strategy that not only increases its revenue but also ensures brand longevity. The agency services clients across multiple sectors, including fast food, financial services, automotive brands, and nonprofit organisations, providing its clients with PR, brand activation services, digital marketing, and sponsorships. Envision Brand will always seek innovation when designing branding solutions for clients, and always considers the needs and services of each brand. “We’re in the business of creative problem-solving by uniquely positioning brands,” Tumi explains. “From integrated campaigns to business design, our efforts mainly focus on forging real connections with people and driving results through our purposeful work.” Tumi is the Founder and Chief Brand Alchemist of Envision Brand and has led the agency from success to success since its initial establishment. With over a decade of experience in the marketing and communications sector, Tumi has gained expertise in strategic communications, reputation management, public relations, crisis communications, events, sponsorships, talent management, and stakeholder relations. Such expertise has perfectly equipped Tumi for her role in protecting and enhancing brand reputation. In January 2024, Envision Brand launched WomenCan, a platform that aims to promote women’s talents across various sectors, creating a space for them to share their experiences and stories. The initiative plans to host empowerment events to encourage the development of female leaders. Ultimately, the goal of WomenCan is to unleash the latent power of women, creating a community in which all women can thrive. “Our main focus is to create work that adds value to people’s lives, not noise,” says Tumi. “We hold the true notion that holistically, our industry has to undergo some transformation to originate things people actually want and value.” Envision Brand strives for value in all its operations, placing a large emphasis on delivering high quality services with every project. The agency consists of a team of experienced professionals, all dedicated to producing optimal branding solutions that exactly match each client’s complex, unique branding needs. “We strategically partner with our clients to ensure that they communicate the right message to the right audience using the right channels,” Tumi tells us. Envision Brand remains firm in the belief that the path to achieving world-class work is through meticulously developing a creative strategy that is rooted in brand purpose and possesses comprehensive and assessable objectives to complete. In addition to empowering businesses to succeed, Envision Brand also works to enhance the lives within its local community via its clients. One of the key components of the agency’s services includes brand sustainability, and so Envision Brand has partnered with its clients to develop and implement corporate social investment projects. This has included sponsoring school soccer leagues, building sports facilities, and donating sanitary pads to those in need. These commendable endeavours not only ensure a positive brand image for its clients, but also brings advantageous results for the community. Moving forward, Tumi tells us that Envision Brand aims to continue delivering excellent branding solutions to its clients and will be placing an emphasis on optimising its digital presence. “As a creative agency, we are constantly looking for innovative solutions for our talent, clients, and partners so we are growing our digital offerings with the introduction of an influencer marketing platform,” she says. “We are investing in our people and forging more collaboration with our strategic agency partners.” With a clear understanding of what it takes for a brand to succeed in a highly competitive market, Envision Brand has displayed an unparalleled expertise and a proven record of success. MEA Markets is delighted to award Envision Brand with the recognition of being the Most Creative Brand Communications Agency 2024 – Johannesburg. We would like to congratulate the agency on this achievement and look forward to witnessing the future of Envision Brand. Contact: Tumi Mthembu Company: Envision Brand Web Address: www.envisionbrand.co.za S
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