MEAM UAE Business Awards 2018

84 MEA MARKETS / 2018 UAE Business Awards , Best Outdoor Advertising Company 2018 Drawing on more than 15 years’ experience, Group Plus is an innovative marketing and advertising firm. We caught up with Imad El Choueiri, CEO to find out more and explore the secrets behind the firm’s success. Established in 1992, Group Plus is one of the MENA region’s largest media providers specialising in Out-of-Home advertising space. Group Plus offers a diverse portfolio of outdoor media and a full media mix. What makes the firm stand out is its choice of strategic locations with advantageous visibility and continual commitment to quality and outstanding service. With a presence in the United Arab Emirates, Lebanon & Bahrain Group Plus is a media company that merges excellence with reliable services. The firm has grown to become one among the leaders in the region’s media industry. Today Group Plus has expanded its market share having a full media portfolio along from OOH in the most important locations and business hubs to Airport advertising and more. Diversity is an essential key to distinction and, it gives Group Plus a competitive edge in a fast - paced market, where not only services are offered but rather investments for successful partnerships. Imad explores how the firm works to ensure excellence for every client it supports. “Here at Group Plus, we believe that understanding the clients’ requirements and ensuring the success of their campaign is our ultimate mutual goals and this what really gives us an overall success, while ensuring excellent and quality communication with our clients. Our company’s leadership and team understands the needs of customers and maintain close relationship along the region and tailor our service to give them valuable feedback on what is relevant for their objectives.” Looking to the future, Imad is keen to highlight Group Plus’s dedication to evolving with the market to ensure its ongoing success. “Working in the media industry, which is constantly changing, attending regional events and supporting national and community initiatives across the region in addition to our presence on social media will boost our knowledge to become an emerging leader in the industry. Currently, being among the forefront in the media industry and winning long-term contracts for our prime locations, the future of our business is promising. Significant Projects are in the pipeline, and we are planning to cover new territories and markets locally and internationally, as well as adding digital media platform to our portfolio. This will allow us to grow and prosper, building further on our success till date.” UA180039 Company: Group Plus FZ LLC Contact: Imad El Choueiri - CEO Address: Office 105, GBS Bldg, Dubai Media City, Dubai, P.O. Box 502088, UAE Phone: 00971 4 275 4700 Web Address: www.groupplusmedia.com www.facebook.com/groupplus/ www.instagram.com/ groupplusmedia/