UAE Business Awards 2024

Jul23121 MEA | UAE Business Awards 2024 23 Mar24637 Strengths Based Performance Coaching Enterprise of the Year 2024 Strengths Space is the first and leading company in strengths-based development in the Middle East and North Africa. The company takes an innovative approach to consultancy coaching and looks to help individuals discover and develop their unique strengths to improve their overall wellbeing. stablished in 2014 by Founder and CEO Waleed Farid, Strengths Space delivers four major services to its clients, which are strengths-consulting, training, coaching, and certification. The company offers its interactive ‘Strengths Solutions’ to both governmental and private sectors across the Middle Eastern and North African (MENA) region in both Arabic and English Languages. What’s more, the company boasts over 150 corporate clients within the MENA region, with more than 10,000 trainees having received its services. Strengths Space works with a number of reputable, niche clients in the region that span across a variety of sectors including fast-moving consumer goods, pharmaceuticals, and real estate. Talking on the company’s success within the Middle Easten and North African region, Waleed says, “The United Arab Emirates is the land of opportunities in the Middle East. It facilitates your presence, your work, and widens your network and connections.” Also, “The Kingdom Of Saudi Arabia is booming and soring with its Strengths.” Strengths Space is a true pioneer within the industry, Together with GALLUP as an exclusive licensee in the MENA region, Strengths Space used to be the only strengths performance partner to deliver GALLUP Global Strengths Certification in Arabic and has helped over 200 Arab coaches to become GALLUP Global Strengths Coaches in less than 3 years. Strengths Space is now running the Official CliftonStrengths Community of coaches in The middle east and north Africa, introducing more than 50 podcasts with Strengths experts in the MENA region. The strengths movement is one which facilitates a shift in the focus of weaknesses to strengths. The idea of the movement is that an individual will gain and improve more from focusing on developing their strengths than their weaknesses. This methodology is closely related to the field of positive psychology, a theory that looks to emphasise the positive elements of an individual’s life as a means of improving their wellbeing. Both ideologies have a hard focus on looking for the good in people, rather than trying to ‘fix’ the negative. Strengths Space regards itself as a ‘performance partner’, not a ‘service provider’, and will begin every project with an analysis phase to gain a better understanding of each individual client and their needs. The company is stands apart from its competitors due to its tailor-made solutions that are designed specifically to suit the client. Its strength-based leadership programmes are re-designed to account for the client’s persona, needs, availability, capacity, and budget. The company continues this approach when it comes to its employees, too. Employees are encouraged to work on their own personal development and will receive full support from the company in their efforts. Speaking on the company culture, Waleed tells us, “‘Everything is available’. You can be what you want to be in Strengths Space. Pick a job or project and go for it, you will have all the support.” The road to success has not been without its challenges, but Strengths Space views each obstacle as a new window of opportunity. Strengths Space plans to continue on its journey for excellence during 2024, with an emphasis on remaining a content producer and not a content user. The company is excited to announce the launch of VESTED, the first strength-based leadership competencies assessment in the Middle East and North Africa. Waleed proudly tells us, “VESTED is built on the legacy and the sunna of the leadership competencies of Prophet Muhammad PBUH.” This exciting new assessment programme will be released in early 2025. We suggest keeping an eye on Strengths Space to stay up to date with the company’s latest innovations in strength-based coaching solutions. Contact: Waleed Farid Company: Strengths Space Web Address: www.strengthsspace.com E

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