Welcome to the Q1 issue of MEA Markets magazine. As always, we are dedicated to providing our readers with all the latest news and features from across the Middle East and Africa.
Finding ourselves in February, we hope that all of our readers have had a very fruitful start to 2024. Already, there is so much to be excited about this year in the world of MEA business, and we are delighted to be showcasing our award-winning enterprises who are contributing brilliantly to the success of this thriving region.
From innovative equity and investment in Dubai to creative storytelling in advertising in Nigeria, we gain in-depth insights into the work that our accolade-worthy businesses do and how they make it all possible. We discover how they are harnessing trends and opportunities and navigating the ever-changing dynamics of this vibrant business landscape in order to ensure continued victory.
And not only are outstanding leaders and teams to thank, but technology also plays an integral role in the flourishing of the region today. Boris Shiklo, CTO at ScienceSoft projects that IT spending in the MEA region will accelerate this year, reaching $183.8 billion, an increase from $176.8 billion in 2023. This is just a portion of the global spending that is forecast to total at $5.1 trillion this year.
We hope you enjoy perusing this issue and we wish you a wonderful quarter ahead. In the meantime, we look forward to welcoming you back again soon for the Q2 issue of MEA Markets magazine.