<p>As INTERLINK, we were established in 1987. In 1991, we applied Turkey’s first loyalty program (PAMUK PARA) with PAMUK BANK, which was one of the biggest banks in Turkey at that time. This was a really complex program at the time, but from today’s point of view, considering how much we have improved our loyalty systems in the past thirty two years, it was quite basic. Over these years, we have greatly developed our loyalty programs in terms technologies. Today, we provide end–to-end Loyalty Programs to 536 brands. 448 of them are in Turkey’s fortune 500.</p>